We believe the scariest and most dramatic look is always the winner. So, let’s dive into some ideas and tips to help you transform into a truly spooky character this Halloween. Get ready to wow everyone with a hair-raising makeup look!
First things first – choose your favourite scary character.
You could be a zombie, a vampire, a werewolf, an evil witch, or even something unique and inspiring, straight from your imagination!
Look up reference images to help guide your choice.
1. PRIMER
Skin is key in any Halloween makeup.
Applying a primer beforehand makes a huge difference – it not only preps and smooths the skin, but also helps your makeup last longer.
1. LONG-WEAR FOUNDATION
Use a long-wear foundation. Depending on your chosen character, go for a shade lighter than your skin tone for a more dramatic and eerie look, and set it with a translucent loose powder to lock it in and remove shine. If you're aiming for a pale complexion, this is your best friend!


3. EYESHADOW PRIMER
An eyeshadow primer not only boosts staying power – it also creates the perfect base for your Halloween eye look!
4. DRAMATIC EYES
In Halloween makeup, dark and moody colours are a must. Choose an eyeshadow palette with red, black, purple, green and grey to create spooky shadows and highlight eerie features.




5. SPOOKY, BOLD LIPS
No Halloween look is complete without bold lips! Whether shiny or matte, go for dark, rich shades like red or purple – with lipstick or gloss, just own it!




6. HAIR & NAILS
Complete your spooky look with wild hairstyles, wigs, bold hair colours and some terrifyingly good nails!
Paint them in dark colours and add themed or fun nail art to really stand out.




7. DON’T LEAVE YOUR MAKEUP UNTIL THE LAST MINUTE!
Don’t leave your spooky glam for the last minute – practise the day before to make sure everything looks perfect.
8. HAVE FUN!
Halloween is your chance to get creative and become something terrifying and amazing. Enjoy the process and when you’re ready – scare as many people as possible!
Remember, Halloween makeup is an art form – there are no rules. Be bold, be creative, and go all in!
Now go get ready and become the scariest character in the room – BOO!